First oil change was done at the dealership because I had a free one with the purchase of the car. But for the second and future oil changes, I am going to my regular mechanic/friend. I had my second oil and filter changed today with genuine Honda oil filter and the recommended 5W20 weight motor oil. As soon as my mechanic started to remove the old oil filter and it started creaking, he knew the dealership service guys did not put oil on the filter before threading it in. Just more reason why I'd rather bring my car to someone I know and trust. They also checked my air filter, antifreeze strength, and adjusted my tire pressure for the now colder temperatures. I was a little late on this oil change because my parents were visiting, and since we only have one vehicle in the family, I waited until they left.
And of course, I forgot to reset the oil life reminder in the dash until just now. So when I go out later, I will reset it. For those who don't want to dig out the owner's manual from storage, or the bottom of the drawer, the procedure for resetting the service reminder on your Honda Fit can be found here.